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Contents

Before You Begin
Publicity Tools
i Press Release
ii Getting the Release to the Media
iii Other Ways to Reach Media in Writings
iv Talking to Media People
v Staging an Event
vi A Press Conference
vii Radio and Television…

CONTENTS:
FOREWORD
OVERVIEW
CONFERENCE PROGRAM
THE CHARGE: PROMISES TO KEEP
First Plenary Session
Anniversary Luncheon
Golden Jubilee Banquet
THE CONFEREES SPEAK
Workshop
Final Plenary Session
APPENDIXES
Telegram from the President
Laws,…